Our Team – Eyecare Project

Meet The Team

At Eyecare Project, we have perfected the art of exceptional eye care. What sets us apart is the personalised, compassionate environment we create, ensuring the highest standard of care tailored to each individual’s needs. Our team is composed of passionate professionals who are dedicated to their careers and to providing outstanding eye care.

Each team member brings unique expertise and a genuine passion for patient care, ensuring that every interaction is centered around the well-being and confidence of our clients.

Principal Optometrist
Hawthorn

Dr Georgia Maloney

Georgia has over a decade of experience in the eye care industry, helping over 10,000 patients as a clinical optometrist. She graduated from Deakin University in 2015 and has since focused on preventive health and managing dry eye conditions. Georgia is known for her expertise in treating dry eyes with a holistic approach and providing myopia control solutions. She also has a special interest in paediatric eye care.

Outside of work, Georgia enjoys Melbourne’s food scene, travelling, and spending time with her French bulldog, Griffin.

Georgia currently consults Monday to Friday and Monday to Thursday on alternating weeks.

Optometrist
Hawthorn

Dr Kelly Wu

Kelly Wu began her career in Brisbane, where she co-founded My2020 Optometrists and led clinicians across three practices. Working closely with ophthalmologists, she co-managed glaucoma, macular degeneration, LASIK surgery and retinal detachments, and was among the first optometrists in Queensland to gain therapeutic endorsement to prescribe topical medications.

With over a decade in practice, Kelly is a seasoned dry eye practitioner with a strong focus on ocular surface disease. She has extensive experience implementing comprehensive dry eye assessments and individualised treatment plans, combining evidence-based therapies with practical coaching to improve comfort and visual quality. Kelly also has a special interest in paediatric vision care, including myopia control, and was an inaugural optometrist in the Paediatric Alignment Program at Queensland Children’s Hospital. Fluent in English, Mandarin and Taiwanese, she now supports Melbourne patients at Eyecare Project with calm, compassionate, outcomes-driven care.

Practice Manager
Hawthorn

Anna Halim

Having graduated from Monash University in 2011, Anna spent a decade working as an Environmental Manager in the oil and gas industry in Malaysia before migrating to Australia and pursuing a more people-focused career in the allied health sector, specifically optometry. She now brings seven years of experience as a Practice Manager within the optometry industry and is passionate about designing multifocal lenses for individuals with complex prescriptions and diverse visual demands.

Outside of work, Anna is a dedicated Brazilian Jiu Jitsu practitioner. Having trained and competed at an elite level, Jiu Jitsu has taught her to think outside the box – an approach she applies when finding tailored solutions for her patients’ visual needs. Above all, Anna’s greatest joy is her two children. Motherhood and raising a neurodiverse child have deepened her empathy and strengthened her sense of connection, shaping the way she approaches both life and work, and inspiring her to lead with compassion, integrity, and gratitude.

Optical Dispenser
Hawthorn

Theo Beatty

Optical Dispenser
Hawthorn

Emiery Labios

Head of Operations
Eyecare Project

Dr Jeremy Chan

Jeremy was born and raised in Auckland, New Zealand. In 2014, he moved to Australia and completed his Doctor of Optometry at the University of Melbourne in 2017. During his time there, he served as Vice President of the University of Melbourne Optometry Students Society and gained valuable clinical externship experience, including a residency at the State University of New York (SUNY).

Jeremy is therapeutically endorsed, allowing him to diagnose and manage a wide range of ocular pathologies. He offers a menu of dry eye treatments, vision therapies, and myopia control solutions. With a particular interest in dry eye disease, Jeremy is dedicated to delivering ocular wellness and preventative care using the industry’s latest technology.

Currently, Jeremy is the Head of Operations at Eyecare Project, where he oversees daily operations, implements strategic initiatives, and ensures the delivery of high-quality patient care. His responsibilities also extend to website building, design, and digital marketing, ensuring the clinic’s online presence is as strong as its in-person care.

Jeremy remains in practice and is available for consultations on request.